Celebrity Worship and Parasocial Interaction among Young Adults – Copy
Soumya. P, Deepitha. M, Jeevitha Jyothi Biju, Nandana. K.K,Ceanna. P.U. and Lijiya Manju. K.C.Providence Women’s College, Calicut, Kerala. Pages:162-168 The case of interacting with idols all the time allows fans to develop idol-worshipingbehavior. When fans have developed idol worship behavior, they tend to develop aparasocial interaction with their idols. This study aimed to determine the …
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